The Brief
To redesign the Aquafresh brushtime app, to include engaging content to keep the user coming back on a daily basis.
The solution
Refresh the Brushtime app to remove old branding, update animations and create a seamless journey with gamification.
My Role
Lead UI designer and art director. Working with the new Aquafresh branding system to align with their app. Working closely with motion designers to create a map of the ‘brush time’ world. Creating scamp and annotated decks for animators and developers. Remove all areas which do not pass accessibility, design for a mobile platform.